{"id":823,"date":"2026-06-19T13:53:34","date_gmt":"2026-06-19T13:53:34","guid":{"rendered":"https:\/\/benjamin-muenster.de\/?page_id=823"},"modified":"2026-10-21T09:57:11","modified_gmt":"2026-10-21T09:57:11","slug":"corporate-design-update","status":"publish","type":"page","link":"https:\/\/benjamin-muenster.de\/index.php\/corporate-design-update\/","title":{"rendered":"Corporate Design update"},"content":{"rendered":"\n
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Corporate design update<\/h1>\n\n\n\n

I refined the corporate design of MEGA, a German food and catering wholesaler, to create a more distinctive presence across print and digital media.<\/h3>\n<\/div>\n\n\n\n
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  • Key visual:<\/strong> Product illustrations derived from the company logo using category-specific textures to visually represent MEGA\u2019s product range across marketing materials.<\/li>\n\n\n\n
  • Layout:<\/strong> Developed a new grid system for sales brochures, later adapted for various print and digital materials.<\/li>\n\n\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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    Key visual<\/h4>\n<\/div>\n\n\n\n
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    To make MEGA\u2019s broad product range more visually tangible, I developed a series of product illustrations that could be used as distinctive graphic elements across marketing materials. Each illustration was based on the \u201cM\u201d from the company logo and enhanced with category-specific textures to represent different areas of the assortment, such as fresh produce, butcher products, and frozen goods. This approach helped create a stronger visual connection between the brand identity and its diverse product offerings.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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    Previous brouchure design<\/h5>\n\n\n\n
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    Reworked brouchure design<\/h5>\n\n\n\n
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    Layout<\/h4>\n<\/div>\n\n\n\n
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    For the biweekly sales brochure, I redesigned the layout to allow for larger product imagery and more efficient use of space. The resulting grid system served as the foundation for updating additional print materials, including postcards, flyers, and posters.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Corporate design update I refined the corporate design of MEGA, a German food and catering wholesaler, to create a more distinctive presence across print and digital media. Key visual To make MEGA\u2019s broad product range more visually tangible, I developed a series of product illustrations that could be used as distinctive graphic elements across marketing […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-823","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/benjamin-muenster.de\/index.php\/wp-json\/wp\/v2\/pages\/823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/benjamin-muenster.de\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/benjamin-muenster.de\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/benjamin-muenster.de\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/benjamin-muenster.de\/index.php\/wp-json\/wp\/v2\/comments?post=823"}],"version-history":[{"count":35,"href":"https:\/\/benjamin-muenster.de\/index.php\/wp-json\/wp\/v2\/pages\/823\/revisions"}],"predecessor-version":[{"id":1035,"href":"https:\/\/benjamin-muenster.de\/index.php\/wp-json\/wp\/v2\/pages\/823\/revisions\/1035"}],"wp:attachment":[{"href":"https:\/\/benjamin-muenster.de\/index.php\/wp-json\/wp\/v2\/media?parent=823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}